The plan was to build a big lifted truck with big tires, but to design it in such a way as to make sure it was usable. This is no pretty show truck that doesn’t function in the real world; this thing can be driven on the street, jumped in the dirt, and (in general) treated badly. This thinking set the truck apart from the usual high-profile show-truck buildup.

The one feature that surely turns heads wherever this truck goes is the rear steer. We had a custom-built rearend made to accomplish this difficult task. It used a combination of OE parts to achieve the goal. Dana Super 60 steering knuckles and end forgings (from an F-550 front axle) were combined with a Dana 80 rear axle center section by Dynatrac in Huntington Beach, California. It’s all held together with a three-link suspension system using our Dirt Logic 4.0 coilovers. Precision Gear supplied the 5.38 ring and pinion, for both front and rear, and everything can be locked with the ARB Air Lockers in both ends.

There’s a Super Dana 60 front axle, Dirt Logic 4.0 coilovers and a custom four-link suspension that provides 16 inches of travel (same travel as the rear). Howe provided its hydraulic-assisted ram steering for the front and the fully hydraulic dual-ram steering for the rear.

Boyd Coddington supplied the 20×10-inch forged wheels with beadlocks, which were wrapped in Michelin 15.5/80R20 XL tires. Hanneman supplied its fiberglass fenders, bed sides, and hood while custom aluminum inner fenderwells were fabricated in-house for a cleaner presentation. Gale Banks Engineering unloaded a truckload of product and virtually everything ended up being used.

Joe’s Upholstery did the custom upholstery and used Gemico’s interior dash and trim. Al & Ed’s installed the audio and visual aids, while Vivo handled the MTX audio system. The lasting impression this truck leaves on people is certainly aided by the bold graphic design, from Jerry Lathrop Design, as well as from paint artist Craig Haynie, who used House of Kolor paints.